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Book Description
Stop telling people what to do.
Start improving how they think. In today’s workplace, where knowledge workers are paid to think, conventional leadership models are failing. The result is a crisis of disengagement and a costly gap between the way employees are managed and the way they want to be managed. This book offers a new approach to leadership development, showing you how to achieve lasting results by subtly and powerfully influencing the way your team thinks.
Based on a deep understanding of brain science, this practical guide provides a six-step framework for leaders who are ready to stop telling and start transforming:
A New Way to Lead: Discover why traditional command-and-control methods fail with modern knowledge workers and how to unlock their potential by improving how they think.Practical Coaching Models: Implement proven, process-focused tools like the CREATE and FEELING models to structure conversations that generate insight and commitment.The Neuroscience of Performance: Understand the core discoveries about how the brain works—and why helping people make their own connections is the fastest way to drive change.Effective Feedback and Follow-Up: Learn to give feedback that builds strengths and ensures new insights become lasting habits, not just fleeting ideas.
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